Creativity

The Artist's Way – Julia Cameron

The Artist’s Way by Julia Cameron
Date read: 9/5/23. Recommendation: 9/10.

The definitive guide to discovering and developing your creative self. Cameron takes a true self-help approach with journaling invitations, activities, and exercises that help guide readers to tap back into their creative souls. And the invitations are actually helpful—this is coming from someone who ignores 90% of prompts in books. But these held real value. The new-age, recovery-style 12-step program likely alienates some readers, but if you’re willing to look past that there’s a lot to love about this book. And the message of channeling ourselves into more meaningful work is one we can never hear too many times.

Check out my notes below or Amazon for details and reviews.

My Notes:

Questioning previously held beliefs:
“Nothing dies harder than bad idea. And few ideas are worse than the ones we have about art.” Julia Cameron

“As you learn to recognize, nurture, and protect your inner artist, you will be able to move beyond pain and creative construction.” Julia Cameron

Creativity:
“What we play is life.” Louis Armstrong

“If you want to work on your art, work on your life.” Chekhov

“The function of the creative artist consists of making laws, not in following laws already made.” Ferruccio Busoni

Relaxed concentration:
“A mind too active is no mind at all.” Theodore Roosevelt

“I will tell you what I have learned myself. For me, a long five or six mile walk helps. And one must go alone and every day.” Brenda Ueland

It takes time:
“Nobody sees a flower—really—it is so small it takes time—we haven’t time—and to see takes time, like to have a friend takes time.” Georgia O’Keeffe

“The cost of a thing is the amount of what I call life which is required to be exchanged for it, immediately or in the long run.” Henry David Thoreau

“We learn by going / Where we have to go.” Theodore Roethke

Focus on your story:
“You need to claim the events of your life to make yourself yours.” Anne-Wilson Schaef

“What lies behind us and what lies before us are tiny matters, compared to what lies within us.” Ralph Waldo Emerson

“It always comes back to the same necessity: go deep enough and there is a bedrock of truth, however hard.” May Sarton

“To know what you prefer instead of humbly saying Amen to what the world tells you you ought to prefer, is to have kept your soul alive.” Robert Louis Stevenson

“No trumpets sound when the important decisions of our life are made. Destiny is made known silently.” Agnes De Mille

“Be really whole

And all things will come to you.” Lao-Tzu

Risks:
“The universe will reward you for taking risks on its behalf.” Shakti Gawain

“Chance is always powerful. Let your hook always be cast; in the pool where you least expect it, there will be a fish.” Ovid

“Whatever you think you can do or believe you can do, begin it. Action has magic, grace, and power in it.” Goethe

“Often people attempt to live their lives backwards: they try to have more things, or more money, in order to do more of what they want so that they will be happier. The way it actually works is the reverse. You must first be who you really are, then, do what you need to do, in order to have what you want.” Margaret Young

“There is the risk you cannot afford to take, and there is the risk you cannot afford not to take.” Peter Drucker

“Man can learn nothing except by going from the known to the unknown.” Claude Bernard

“One does not discover new lands without consenting to lose sight of the shore for a very long time.” André Gide

Write Useful Books – Rob Fitzpatrick

Write Useful Books: A modern approach to designing and refining recommendable nonfiction by Rob Fitzpatrick
Date read: 2/27/23. Recommendation: 9/10.

The best modern resource that I’ve read for writing a compelling nonfiction book and successfully self-publishing. Fitzpatrick offers advice on effectively scoping your book, adopting an iterative approach, testing with beta readers, navigating a successful launch, and hacking Amazon to optimize for sales and growth. If you’re interested in writing your own book, it’s a go-to resource and quick reference.

Check out my notes below or Amazon for details and reviews.

My Notes:

Positive reviews:
The secret to a five-star Amazon rating is to be clear about what your book is promising so people can decide if they don’t need it. Good books get bad reviews when they make their promise too broad, luring the wrong people into purchasing the book. State who the book is for and what they’re going to get out of reading it. 

Pick your target:
“Nearly every author attempts to include too much stuff for too many different types of readers. But that’s the recipe for writing something mediocre for everybody and mind-blowing for nobody—every chapter that the amateur adores, the expert endures, and vice versa.”

Scope:

  1. When someone decides to buy and read your book, what are they trying to achieve or accomplish with it? Why are they bothering? After finishing it, what’s different in their life, work, or worldview? That’s your book’s promise.

  2. What does your ideal reader already know and believe? If they already believe in the importance of the topic, then you can skip the sections attempting to convince them of its worth. Or if they already know the basics, you can skip those. 

  3. Who is your book not for and what is it not doing? If you aren’t clear on who you’re leaving out, then you’ll end up writing yourself into rabbit holes, wasting time on narrow topics that only a small subset of your readers actually care about. Deciding who it isn’t for will allow you to clip those tangential branches. 

Relevancy:
To stay relevant for years, you need to pick a promise that will remain relevant and important for 5+ years. And avoid overreliance on temporary tools, trends, and tactics. For example, The 4-Hour Workweek feels mostly dated at this point because most of its content relied on tools that are now outdated. 

“To create a book that lasts and grows, the formula is simple: do the best job of solving an important problem for a reader who cares without anchoring yourself to temporary tools, tactics, or trends. That’s partly about good scoping and partly about writing something that delivers real results to the average reader. And to accomplish that second goal, you’ll want to begin testing the book’s foundations with real people, even before it has even been written.” 

Learner’s goals:
“Readers aren’t buying your useful book for its storytelling or suspense. They are buying it as the solution to a problem or a path toward a goal. They’ll stay engaged for as long as you are regularly and consistently delivering on that promise.”

Arrange the content around the learner’s goals instead of your own convenience. That’s what makes it feel easy and engaging. Create rapid, consistent delivery of value in your book. 

Editing:
Deleting entire chapters is mainly about scoping—the reader doesn’t need this. Deleting anything smaller is about a mix of editing and reader experience design.

“Your early drafts already contain plenty of value. The challenge isn’t to add more good stuff. It’s to delete all the fluff that’s delaying readers from getting to it.” 

Front-loading:
“The likelihood of your readers recommending your book is based on the amount of value they’ve received before either finishing or abandoning it. And they’re most likely to abandon at the start.”

  • Can you delete or reduce the front-matter (foreword, intro, bio)?

  • If your book begins with value-enablers (theory, context, foundations), can you rearrange it to insert pieces of real value far earlier?

  • If your whole book is building up toward a grand conclusion, can you simply start with the big reveal?

The faster you can deliver value, the happier and more engaged your readers will be. 

“A strong start can keep folks going through a weaker ending, but a strong ending can’t save a disappointing start.”

Beta-readers:
Find readers who want what you’re creating so badly that they’re willing to endure an early, awkward manuscript to get to it. They offer three types of insights:

  1. What they say in their comments (qualitative)

  2. Where they begin to become bored, start skimming, stop reading, and stop commenting (quantitative insights)

  3. How they apply the book’s ideas in their lives (observational insights)

You’ll receive more helpful feedback by showing a less polished product because people will be less afraid to hurt your feelings. 

Beta reading runs in interactions of 2-8 weeks. First week or two gather feedback. Next six weeks factor that into a major revision. After each iteration, the manuscript will get stronger, and its problems will get smaller. 

Aim for 3-5 deeply engaged readers per iteration. Requires inviting 12-20 people who claim that they would love to read it. Roughly half won’t open it. Another half will submit one comment before giving up. 

Aim for 1-2 full iterations of beta reading (should take 1-4 months, depending on how quickly you can do a rewrite). You should continue iterating until your beta readers have shown you that you’re finished. 

Strong signals that you’re finished with beta-reading phase: It feels easy to recruit new beta readers since they want what you’re offering (desirable). Most of them are receiving the value and reaching the end (effective and engaging). At least some of them are bringing their friends (the recommendation loop is running). 

Tips: move the manuscript into a tool that allows for live feedback, add instructions explaining the most helpful types of feedback that a reader can give. 

Save the most influential readers for last. If an influential beta reader mentions they love what you’ve written, then request a testimonial for your book’s cover or Amazon page. Keep them in the loop on launch timelines and send them a few signed copies once the book is published. 

The best way to detect boredom is to find where readers are quietly giving up. 

Seed readers:
Get your book into the hands and hearts of 500-1000 seed readers before taking your foot off the gas.

Marketing options:

  1. Digital book tour via podcasts and online events

  2. Amazon PPC advertising

  3. Event giveaways and bulk sales

  4. Build a small author platform via writing in public

Write in public: Share your writing, drafts, and excerpts. Share your research and references. Share your process and progress. 

Put Your Ass Where Your Heart Wants to Be – Steven Pressfield

Put Your Ass Where Your Heart Wants to Be – by Steven Pressfield
Date read: 2/7/23. Recommendation: 8/10.

Similar to The War of Art, Pressfield continues his tried and true method of packing concise inspiration into a quick read. The main message of the book is about shifting your creative center of gravity from the superficial and fearful ego to the deep and fearless self. This requires committing for the long haul. Must read for any entrepreneur or artist trying to create something from nothing.

See my notes below or Amazon for details and reviews.

My Notes:

Show up:
“When I sit down to write in the morning, I literally have no expectations for myself or for the day’s work. My only goal is to put in three or four hours with my fingers punching the keys. I don’t judge myself on quality. I don’t hold myself accountable for quantity. The only questions I ask are, Did I show up? Did I try my best?” SP

“Whatever you can do or dream you can, begin it. Boldness has genius, power and magic in it. Begin it now.” Goethe

“Here’s my frame of mind as I sit down to work: This is the day. There is no other day. This is the day. In other words, I release every thought that smacks of, ‘Maybe we can do this some other time.’ There is no other time.” SP

“Putting our ass where our heart wants to be is the equivalent of Alexander charging into the breach at the Granicus River or at the Issus or Gaugamela. We too are risking it all. We too hold nothing back. We too have hurled ourselves headlong into the unknown.” SP

Location matters:
You must leave the place where you live and move to the hub of the creative world where your dreams are most likely to come true. There’s no substitute for being in the heart of the action. Ernest Hemingway moved to Paris. Bob Dylan moved to Greenwich Village. 

Commitment:
“The positive face of commitment is self-empowerment. The very act of putting our ass where our heart wants to be makes a profound impression, not just on those we wish to work with or be mentored by, but on ourselves.” SP

“In myth and legend, when the hero commits to an intention by taking bold action, he enacts a Cosmic Overthrow. He ‘crosses the threshold.’ Like Luke Skywalker heading with Obi Wan Kenobi for Mos Eisley spaceport or Dorothy being swept away from Kansas by a cyclone, the hero moves from the Ordinary World to the Extraordinary World. She has gone from the Known to the Unknown.” SP

“The universe responds to the hero or heroine who takes action and commits. It responds positively. It comes to the hero’s aid.” SP

Perseverance:
“For writers and artists, the ability to self-reinforce is more important than talent.” SP

“Resistance is always strongest at the finish.” SP

“Killer instinct is not negative when we use it to finish off a book, a screenplay, or any creative project that is fighting us and resisting us to the bitter end. Steel yourself and put that sucker out of its misery.” SP

Visualization:
“What fascinates me about the character of Alexander the Great is that he seemed to see the future with such clarity and such intensity as to make it virtually impossible that it would not come true—and that he would be the one to make it so. That’s you and me at the inception of any creative project. The book / screenplay / nonprofit / start-up already exists in the Other World. Your job and mine is to bring it forth in this one.” SP

Keep Going – Austin Kleon

Keep Going – by Austin Kleon
Date read: 12/3/19. Recommendation: 7/10.

If you haven’t read any of his work before, Kleon’s stuff is great. It’s bite-sized inspiration for creativity and perseverance. You can get through the book in less than an hour. I dig into his books after a lull when I need to reengage myself with a creative jolt. The ideas that resonated strongest with me in this book were the importance of disconnecting, lowering the stakes, and creative reflection. To observe, you have to immerse yourself in the world. But being creative is also about retreating and tuning out the noise so you’re able to figure out what you’re trying to say. Kleon also suggests we think about our art as making gifts for people (à la John Greene), in the sense that the goal is to reach and connect with a single person. That’s what will keep you going.

See my notes below or Amazon for details and reviews.


My Notes:

Disconnect for Creativity:
“You must retreat from the world long enough to think, practice your art, and bring forth something worth sharing with others.” AK

“It’s hard to find anything to say about life without immersing yourself in the world, but it’s also just about impossible to figure out what it might be, or how to best say it, without getting the hell out of it again.” Tim Kreider

“The greatest need of our time is to clean out the enormous mass of mental and emotional rubbish that clutters our minds and makes of all political and social life a mass illness. Without this housecleaning, we cannot begin to see. Unless we see, we cannot think.” Thomas Merton

“Keep your eye on your inner world and keep away from ads and idiots and movie stars.” Dorothea Tanning

“The phone gives us a lot but it takes away three key elements of discovery: loneliness, uncertainty, and boredom. Those have always been where creative ideas come from.” Lynda Barry

Lower the Stakes:
“The great artists are able to retain this sense of playfulness throughout their careers. Art and the artists both suffer most when the artist gets too heavy, too focused on results.” AK

This is similar to Derek Sivers idea of making your art your main relaxing activity

Make gifts for people: “Don’t make stuff because you want to make money—it will never make you enough money. And don’t make stuff because you want to get famous—because you will never feel famous enough. Make gifts for people—and work hard on making those gifts in the hope that people will notice and like the gifts.” John Greene

Focus your attention on reaching and connecting with one person. This is the ultimate goal.

Do things that make you and the people around you come alive. If your art is making you and those around you miserable, stop. “The world doesn’t necessarily need more great artists. It needs more decent human beings.” AK

Reflection:
If you’re trying to determine what you’ve been trying to say, read through your old journals or work. Distill the themes. This will give you insight into what you’re trying to say and what you should do next. 

Creativity has seasons. You’re not a robot. Allow yourself to live and embrace the influences of each season.

Steal Like an Artist – Austin Kleon

Steal Like an Artist – by Austin Kleon
Date read: 5/27/19. Recommendation: 7/10.

Short read on creativity and the importance of your influences. It reminded me of Steven Pressfield’s The War of Art. Kleon discusses the creative struggle, where to find inspiration, and how to leverage influences. Anyone can imitate style on a surface level and copy what’s been done. But the most talented artists take it one step further. They steal the thinking behind the style–the mindset of their influences–to emulate and create something of their own. Great reference for smart creatives who want to hone their craft and build the endurance to play the long game.

See my notes below or Amazon for details and reviews.

My Notes:

Your Influences Matter:

  • “The only art I’ll ever study is stuff that I can steal from.” David Bowie

  • “We are shaped and fashioned by what we love.” Goethe

  • Start with a single thinker you love. Find and study three people that influenced them. Begin to build branches of your own.

  • “It’s not the book you start with, it’s the book that book leads you to.” AK

Ignore Style, Look Deeper:

  • “Don’t just steal the style, steal the thinking behind the style. You don’t want to look like your heroes, your want to see like your heroes.”

  • Similar to quote from Marcus Aurelius: "Take a good hard look at people's ruling principle, especially of the wise, what they run away from and what they seek out."

Imitation:

  • Imitation = copying. Emulation = one step further, creating something that is your own.

  • “It is our failure to become our perceived ideal that ultimately defines us and makes us unique.” Conan O’Brien

  • “Our failure to copy our heroes is where we discover where our own thing lives. That is how we evolve.” AK

Inspiration to Create:

  • Step 1) Wonder at something. Step 2) Invite others to wonder with you.

  • “Complain about the way other people make software by making software.” Andre Torres

Power of routine and systems: 

  • “Be regular and orderly in your life, so that you may be violent and original in your work.” Gustave Flaubert

  • Mark art your main relaxing activity (Derek Sivers). A day job gives you financial freedom, human connection, and routine. Use it to your advantage. 

Creativity is subtraction:

  • Limitless possibilities can be paralyzing, place constraints on yourself. 

  • “What we respond to in any work of art is the artist’s struggle against his or her limitations.” Saul Steinberg

  • “It’s often what an artists choose to leave out that makes the art interesting.” AK

Creativity, Inc. – Ed Catmull

Creativity, Inc. – by Ed Catmull
Date read: 1/22/19. Recommendation: 9/10.

One of the best modern examples of the impact that comes from harnessing creativity and building a culture where the creative process can thrive. Catmull discusses the evolution of Pixar Animation, including the philosophies and strategies that have established them as creative force. Most notably, the team at Pixar embraces the years of ambiguity inherent to the creative process as a story evolves into its own. Instead of becoming attached to a single storyline or character, they seek out a deep truth at the core of the film–the guiding principle–and craft the story around that. Catmull also emphasizes the role of leadership in cultivating creativity. It starts with loosening your grip, accepting risk, trusting your people, and giving them space to do what they do best. See my notes below or Amazon for details and reviews.

My Notes:

Problems are the rule, rather than the exception. Even at great companies.
Mentality at Pixar is that they will always have problems, many of them hidden. But they work hard to uncover them, embrace the discomfort, and band together to solve them.

“The desire for everything to run smoothly is a false goal–it leads to measuring people by the mistakes they make rather than by their ability to solve problems.” EC

Blending Art + Technology
Walt Disney embraced new technologies…he would incorporate it into their work (blue screen matting, multi-plane cameras, xerography) and talk about it on his show to highlight the relationship between art and technology.

Catmull and Pixar took the same approach, blurring the lines between disciplines. Result was Toy Story, the first computer animated feature film.

Leadership
Goal is to enable people to do their best work. That means more creative freedom (autonomy + empowerment), less tightening your grip.

The best leaders all have a single trait in common – self-awareness.

People > Ideas (because ideas come from people)
Always try to hire good people who are smarter than you. Then figure out what they need, assign them to projects that match their skills, and ensure they work well together.

“It is the focus on people–their work habits, their talents, their values–that is absolutely central to any creative venture.” EC

Bet on Yourself
George Lucas, instead of demanding higher salary after success of American Graffiti (the norm in Hollywood, bump up your quote), skipped the raise and asked to retain ownership of licensing and merchandising rights to his next film, Star Wars.

Ed Catmull felt like a fraud in his early years as president of Pixar. He didn’t share the aggressive tendencies of other flashy leaders. Imposter feeling finally went away after years later after repeated experience of weathering failures, watching films succeed, building Pixar’s culture, and developing relationships.

Decisiveness
“As long as you commit to a destination and drive toward it with all your might, people will accept when you correct course.” EC

Make your best guess and go with it. Decisions can be made far faster (product development) if you assess them in terms of how reversible they are (*See Shane Parrish’s interview with Shopify’s CEO, Tobi Lütke).

Avoid the temptation to oversimplify (and overcomplicate)
In early days of Pixar while Catmull was selling the Pixar Imaging Computer to make money, he sought advice of experienced professionals because he was unsure and stressed. Simple answers were seductive and prevented him from asking more fundamental questions.

Many leaders assume too much credit in their successes and ignore the role of randomness and luck.
*See Nassim Taleb’s Fooled by Randomness + Occam’s Razor

Important to acknowledge role of randomness and luck, because this allows you to keep an open mind, check your ego, and make rational decisions. Not everything you did was a stroke of genius.

Make room for the unknown in creativity. It can bring inspiration and originality. Not everything needs to have a point or be about productivity/efficiency.

Thinking Fast vs. Slow
Steve Jobs would often shoot down Ed Catmull’s arguments when they disagreed because he was a much faster thinker. Catmull would wait a week, collect his thoughts, deliberate, then state his case. Jobs always kept an open mind.

Candor and Trust
“A hallmark of a healthy creative culture is that its people feel free to share ideas, opinions, and criticisms. Lack of candor, if unchecked, ultimately leads to dysfunctional environments.” EC

Without candor, you fail to establish trust. Without trust, creative collaboration becomes impossible.

You are not your idea. If you emotionally invest and overidentify with your idea, you’ll become defensive when challenged or given feedback.

Guiding Principles
The search for a story is the search for a guiding principle. This allows Pixar’s films to evolve drastically from their original treatments. Once they find the guiding principle, easier to build the characters, storyline, settings to better communicate that.

Don’t become emotionally attached to a single character or storyline, become emotionally attached to the guiding principle. Look for deep truths and build from there.

“Originality is fragile. And, in its first moment, it’s often far from pretty. This is why I call early mock-ups of our films ‘ugly babies.’ They are truly ugly: awkward and unformed, vulnerable and incomplete. They need nurturing–in the form of time and patience–in order to grow.” EC

Pixar’s use of “guiding principles” could be interchangeable with “vision” in product development. Don’t get attached to a single feature. Invest in the vision.

Experimentation and Failure
“Experiments are fact-finding missions that, over time, inch scientists toward greater understanding. That means any outcome is a good outcome, because it yields new information.” EC

Animated shorts are Pixar’s version of prototypes. Relatively inexpensive way to test the waters and see if they’re onto something.

Make it safe to take risks: “Rather than trying to prevent all errors, we should assume, as is almost always the case, that our people’s intentions are good and that they want to solve problems. Give them responsibility, let the mistakes happen, and let people fix them...Management’s job is not to prevent risk but to build the ability to recover.”

Constraining creativity is a steep price: “The cost of preventing errors is often far greater than the cost of fixing them.”

Depth
“We all know people who eagerly face the unknown; they engage with the seemingly intractable problems of science, engineering, and society; they embrace the complexities of visual or written expression; the are invigorated by uncertainty. That’s because they believe that, through questioning, they can do more than merely look through the door. They can venture across its threshold.” EC

Creativity
“Creativity has to start somewhere, and we are true believers in the power of bracing, candid feedback and the iterative process–reworking, reworking, and reworking again, until a flawed story finds its through line or a hallow character finds its soul.” EC

“Craft is what we are expected to know; art is the unexpected use of our craft.” EC

Learn the fundamentals and key players (the map), then rip it up and make your own way (*See Bob Dylan, Chronicles). At its core, creativity is about embracing ambiguity and discomfort.

“There is a sweet spot between the known and the unknown where originality happens; the key is to be able to linger there without panicking.” EC

“Unleashing creativity requires that we loosen the controls, accept risk, trust our colleagues, work to clear the path for them, and pay attention to anything that creates fear.” EC

Multiculturalism
When Disney acquired Pixar, Catmull helped run both animation departments separately. Wanted each to have their own identities and be able to differentiate themselves, as long as they shared a sense of personal ownership and pride in the company.

Tobi Lütke, CEO of Shopify, has a similar approach. He encourages each group within the company to establish their own culture. He doesn’t try to impart a single homogenous culture across the entire organization.

Chronicles – Bob Dylan

Chronicles: Volume One – by Bob Dylan
Date read: 11/23/18. Recommendation: 8/10.

Dylan’s career is a master class in embracing the impermanence of identity and authenticity. The fragments of himself that he brought to life shows he understands this in a deep way. Dylan resonates with people because his songwriting tracks his own development as a human being. His songs reflect who he was–his observations, experiences, and imagination–and who he refused to be at each point in time. In Chronicles, it helps to be familiar with Dylan’s work since the chapters jump between different points of his career and he name-drops dozens of obscure folk artists. If that’s not your thing, it’s still worth reading. Just don’t get hung up on the dense sections. Dylan, full of complexity and brilliance, offers insight into creativity, identity and human nature. Chronicles will challenge the way you think and force you to consider things through a new lens–perhaps the highest compliment a book can receive.

See my notes below or Amazon for details and reviews.


My Notes:

Mentors and Influences:
Woody Guthrie:
Dylan attributes his beginnings directly to Woody. The course of his life changed when he first heard him on a record in Minneapolis. Felt Woody had such a grip on things and a fierce poetic soul. On criticism that Dylan was trying too hard to be like Guthrie at the beginning of his career: “I wasn’t trying to fool anybody. I was just doing what I could with what I had where I was.”

Dave Van Ronk: “Dave got to the bottom of things. It was like he had an endless supply of poison.” Strong feeling of kinship, because Van Ronk took Dylan in and gave him a real stage with a real audience (Gaslight), a place to crash, showed him around Greenwich Village.

Van Ronk mastered his audience in a way that Dylan would take inspiration from. Would stare intently at someone in the crowd like he was singing just to them. He never phrased the same thing the same way twice.

Gorgeous George: Wrestler who visited Hibbing in mid-50s, walked by Dylan performing in the lobby of the National Guard Armory. Winked and said “you’re making it come alive.” All the recognition he would need for years to come.

“Sometimes that’s all it takes, the kind of recognition that comes when you’re doing the thing for the thing’s sake and you’re on to something–it’s just that nobody recognizes it yet.”

Johnny Cash: “He sounds like he’s at the edge of the fire, or in the deep snow, or in a ghostly forest...”

Environment:
Importance of being in the right place. He moved to Minneapolis to find something new and get away from Hibbing. “Nobody was there to greet me and nobody knew me and I liked it that way.”

Then he moved to New York to be closer to the singers he’d heard on records.

Early days when he got a regular gig at the Gaslight he was completely content. “I could breathe. I was free.”

Authenticity:
“It wasn’t money or love that I was looking for. I had a heightened sense of awareness, was set in my ways, impractical and a visionary to boot. My mind was strong like a trap and I didn’t need any guarantee of validity.”

“There were a lot of better singers and better musicians around these places but there wasn’t anybody close in nature to what I was doing. Folk songs were the way I explored the universe. They were pictures and the pictures were worth more than anything I cold say. I knew the inner substance of the thing. I could easily connect the pieces.”

Meaning > Influence. “Most of the other performers tried to put themselves across, rather than the song, but I didn’t care about doing that. With me, it was about putting the song across.”

Never accepted roles placed upon him. More of a cowboy or rebel than a Pied Piper and the voice of a generation that people wanted him to be.

In an effort to create breathing room for himself and his family, he did things out of left field to confuse people. Recorded country album, used a different voice.

Authenticity can be deception (crafting alternate identity) if you know your intentions. Dylan’s were noble, protecting his family, his privacy, create space so he could get back to experiencing, observing, and creating art.
*Benjamin Franklin did this same thing as Silence Dogood and the personas he crafted to submit essays to his brother’s paper.

Much of Dylan’s art and identity centered around who he refused to be at specific points in time and who he wasn’t. And in a backwards way, this revealed truths about him and breathed a different type of authenticity into his work.

Books/Reading:
Foundation that allows you to piece together your own identity/philosophy.

Dylan tore through books in his early days in New York. Whatever happened to be at the house he crashed at...philosophy, history, political, novels, poetry.

Couldn’t put into words what he was looking for at the beginning of his career so he searched for the principles and outline of it in books.

Machiavelli - it’s better to be feared than loved. Dylan - someone who is loved can inspire more fear than Machiavelli ever dreamed of.

Songwriting:
Happens in degrees, don’t just wake up one day and decide you want to write songs.

If you want to resonate with people, help them discover parts of themselves that they didn’t know were there.

Understanding and articulating the complexities and vagaries of mankind: “I wanted to understand things and then be free of them. I needed to learn how to telescope things, ideas. Things were too big to see all at once, like all the books in the library–everything laying around on all the tables. You might be able to put it all into one paragraph or into one verse of a song if you could get it right.”

Full complexity of human nature was template behind everything he would write. *Everything around him in the modern world, with all its myths, seemed absurd.

“Creativity has much to do with experience, observation and imagination, and if any one of those key elements is missing, it doesn’t work.” During the Woodstock years, it was impossible for him to observe anything without being observed.

Observation: things you see or hear outside yourself can influence your work. Dylan didn’t feel like he was in every song. But he didn’t feel like he needed to be.

Relaxed concentration: Working on songs for what would become “Oh Mercy” album. “It’s not like they’d been faint or far away–they were right there in my face, but if you’d look too steady at them, they’d be gone.”

Channeling personas into songs: Early days in NYC went to a musical production at a theater featuring songs composed by playwright Bertolt Brecht. Intensity and tough language of the songs drew Dylan in. Singers were thieves and scavengers, roared and snarled. Were like folk songs but more sophisticated. “Each phrase comes at you from a ten-foot drop...”

Transcending the Fundamentals:
“Folk music was all I needed to exist. Trouble was, there wasn’t enough of it. It was out of date, had no proper connection to the actualities, the trends of the time. It was a huge story but hard to come across. Once I’d slipped beyond the fringes it was like my six-string guitar became a crystal magic wand and I could move things like never before.”

In the early days, Dylan did things right. Put himself in the right environment. Acquired the knowledge first hand. But at some point you reach a plateau of incremental improvement and have to learn how to transcend the fundamentals.

Depth: “You have to know and understand something and then go past the vernacular. The chilling precision that these old timers used in coming up with their songs was no small thing.”

Beyond Folk: Dylan transcended folk roots by putting new imagery and attitude to them. Created something entirely new. What he was trying to express was beyond the framework available.

“It dawned on me that I might have to change my inner thought patterns...that I would have to start believing in possibilities that I wouldn’t have allowed before, that I had been closing my creativity down to a very narrow, controllable scale...that things had becomes too familiar and I might have to disorient myself.”

Easy to get distracted by minutiae. Claim a larger part of yourself, don’t get bogged down in the trivial details.

“I had the map, could even draw it freehand if I had to. Now I knew I’d have to throw it away.”

Expectations:
Never identified as the mouthpiece, spokesman, conscience of a generation. Those were expectations set upon him.

“All I’d ever done was sing songs that were dead straight and expressed powerful new realities. I had very little in common with and knew even less about a generation that I was supposed to be the voice of.”

Struggled with his image growing out of control: “You learn that privacy is something you can sell, but you can’t buy it back.”

“The landscape burned behind us. The press was in no hurry to retract their judgment and I couldn’t just lie there, had to take the bull by the horns myself and remodel the image of me, change the perception of it anyway.” Authenticity as deception

Authenticity and Identity are Moving Targets:
1987: “There was a missing person inside of myself and I need to find him. Now and again, I did try a few times, tried hard to force it.”

“My own songs had become strangers to me, I didn’t have the skill to touch their raw nerves, couldn’t penetrate the surfaces...I couldn’t understand where they came from. The glow was gone and the match had burned right to the end.”

Inspiration:
Dylan felt like he was at the end of the road, stranded. He walked out of a rehearsal with the Grateful Dead, dejected, and wandered into a random jazz bar. Old jazz singer’s voice brought him back to himself and his own voice. Dylan felt like he had opened a window to his soul. Instead, became a source on inspiration and a new beginning.

Films as inspiration...would go to movies to get out of his own head and get into something else for an hour or two.

In Victory, Learn When to Stop:
“I wasn’t looking to express myself in any kind of new way. All my ways were intact and had been for years...I didn’t need to climb the next mountain.”

“Masters of War,” “Hard Rain,” “Gates of Eden,” – “written under different circumstances and circumstances never repeat themselves.”

“I had done it once, and once was enough. Someone would come along eventually who would have it again–someone who could see into things, the truth of things–not metaphorically either–but really see, like seeing into metal and making it melt, see it for what it was and reveal it for what was with hard words and vicious insight.”

Real Artists Don't Starve – Jeff Goins

Real Artists Don't Starve – by Jeff Goins
Date read: 6/8/18. Recommendation 7/10.

Practical and refreshing resource for smart creatives and entrepreneurs. Goins picks apart the myths surrounding the Starving Artist and offers an improved alternative of the Thriving Artist. There are dozens of useful rules of thumb you can apply to your own position, no matter where you are in the journey. Thriving Artists build their creative dreams step by step (not overnight). They focus on rearrangement and building upon the work of those who have influenced them (not obsessing over originality). They leverage their existing jobs for resources (not quitting too early and without reason). They recognize the value of a multidisciplinary approach and multiple revenue streams (not mastering a single skill and risking it all on a single bet). Goins follows this same pattern throughout the book, detailing the difference in mindsets, how to position yourself in the market, and how to make a living. It's a modern-day guide for living a better, more creative life, without struggling for the sake of struggling. 

See my notes below or Amazon for details and reviews.

 

My Notes:

Adrian Cardenas left MLB to pursue writing. To begin a new journey, he had to let go of what was expected of him.

Before you can create great art, you first have to create yourself.

The reason many of us never self-actualize is because it's easier to play a role in life than it is to become our true selves. It's easier to conform to what people expect than it is to stand out. But this is not the way great art is made, nor is it the way real artists are made.

Eventually, you have to decide who you are. You have to choose your role and own that identity. 

Creative dreams aren't launched overnight They are built gradually.

Study of 5,000 American entrepreneurs
-In the end, the more cautious entrepreneurs ended up being the more successful ones, whereas the risk takers who quit their jobs early were 33 percent more likely to fail.

The creative life is a series of small steps more than any single giant leap.

"Nothing is new except arrangement." -Will Durant

Creativity is not about being original; it's about learning to rearrange what has already been in a way that brings fresh insight to old material. Innovation is really iteration.

The Starving Artist worries about being original, whereas the Thriving Artist knows that stealing from your influences is how you make great art. (but you have to carefully study your influences before you steal)

Rule of Creative Theft: Greatness doesn't come from a single great idea or eureka moment. It comes from borrowing other people's work and building on it. We steal our way to greatness.

Such discipline is all but lost in our world today. We are far too impatient, too eager to show the world what we have to offer, too unwilling to take the time to learn the fundamentals of a craft. 

For generations, writers have done something similar in copying the words of their favorite authors verbatim. Hunter S. Thompson did this with the work of his idol, F. Scott Fitzgerald, when he wrote out the pages of The Great Gatsby to get a feel for "what it was like to write that way."

The marks of a good apprentice are patience, perseverance, and humility. 
-If you put in the work you will eventually see results.
-If you keep going, you will outlast the majority who quit at the first few signs of trouble.
-And always remember how far you still have to go.

The moment we begin to believe we deserve success is the very moment it will elude us.

Opportunities may come and go, but in the end, hard work is all we can measure.

"Grit entails working strenuously toward challenges, maintaining effort and interest over years despite failure, adversity, and plateaus in progress. The gritty individual approaches achievement as a marathon, his or her advantage is stamina. Whereas disappointment or boredom signals to others that it is time to change trajectory and cut losses, the gritty individual stays the course." –Angela Duckworth

An artist's job is not to be perfect but to be creating.

Jeff Bezos: We are stubborn on vision. We are flexible on details.

Gradatim Ferociter: step by step, ferociously.

Can you stick around long enough to see your work succeed? Do you have enough grit to take a few critical hits and keep going? Or will you get discouraged at the first sign of failure?

If you are going to create work that matters, you are going to need an advocate–a person who sees your potential and believes in your work. This isn't just about money. You need someone to give you a chance, maybe even connect you to the right people.

Any job can be a means to making your art, if you have the right perspective. Employers become patrons when we begin to see them not as obstacles to the work we want to do but as a way of funding it.

One of the most important issues for a member of the Creative Class is location.

You must earn the attention of those already established in the scene. How do you do this? Serve them somehow. Use your gifts and talents to help others succeed.

Put your work where it has the greatest potential to succeed.

Study the people who already are where you want to go.

Rule of the Portfolio: Starving Artists believes she must master a single skill, whereas the Thriving Artist builds a diverse body of work.

In the Renaissance, people embraced this intersection of different disciplines, and those who blended them best were rightly called "masters."

Thriving Artists don't just live off their art. Like good investors, they keep diverse portfolios, relying on multiple income streams to make a living...The challenge, then, is knowing what investments to make and when.

Ability to hold multiple conflicting ideas in tension with each other in a way that they can build upon each other.

Every artist must fight for margin to create.

This is what most of us want: not to get rich off our creations but to have enough time and freedom to create what we want. We want to have the means to focus on what matters to us.

We often live out the stories we've been told, sometimes without questioning the truthfulness of them.

First master the mindset. Then the market. Then the money.